Unmasking the Top 25 Private Label Hair Care Products Manufacturers
by Alice Zhang · Updated Jul. 11, 2023
Have you ever wondered who makes the hair products that you use every day? You might be surprised to learn that many of them are not produced by the brands that sell them, but by private label hair care products manufacturers. These are companies that specialize in creating custom formulations, packaging, and branding for other businesses that want to launch their own hair care lines.
Knowing who these private label hair care products manufacturers are can help you make informed decisions about the quality, safety, and effectiveness of the products you buy. It can also be a great way to discover new opportunities for growth in the hair care industry.
In this article, we will reveal the top 25 private label hair care products manufacturers that are shaping the industry’s future. We will also discuss why we selected them, what trends they are following, and some case studies of their success. Finally, we will show you how our own company, Ausmetics, stands out among these top players and why you should consider working with us.
Table of Contents
I. Criteria for Top Private Label Hair Care Products Manufacturers
Some of the most important ones are: When deciding which private label hair care products manufacturer to use, you’ll want to take into consideration the following factors:
● Quality: The quality of the products is paramount. You want a manufacturer that uses high-quality ingredients, follows good manufacturing practices (GMP), and has rigorous quality control systems in place.
● Formulation expertise: The formulation expertise of the manufacturer is also crucial. You want a manufacturer that can create innovative, effective, and safe formulations that meet your specific needs and preferences.
● Certifications: The certifications of the manufacturer can indicate their level of professionalism, compliance, and credibility. You want a manufacturer that has relevant certifications such as ISO, FDA, USDA Organic, Vegan, Cruelty-Free, etc.
● Customer service: The customer service of the manufacturer is another important factor. You want a manufacturer that is responsive, reliable, and flexible. You want a manufacturer that can handle your orders efficiently, communicate clearly, and accommodate your requests.
● Design and marketing support: The design and marketing support of the manufacturer can make a big difference in your brand’s success. You want a manufacturer that can help you with package design, screen-printing, labeling, marketing materials, etc.
Based on these criteria, we have selected the top 25 private label hair care products manufacturers in the world. These are:
II. Overview of the Top 25 Private Label Hair Care Products Manufacturers
Here is a brief overview of each of these top manufacturers, highlighting their specialties, accomplishments, etc.
1. Ausmetics
Country and City: Guangzhou, China
Product Category: Face, eyes, lip, body, hand, hair, men, mom & baby products.
Date of Establishment: 1998
Unique Selling Points:
● They specialize in the customized formulations of scientifically proven, naturally effective personal care products.
● They focus on the research and development of skin care & body care products with Organic, Natural, Free, EWG, Sensitive, Cruelty Free, Vegan Friendly collections.
● They offer private label and custom formulation services.
● Their products are exported worldwide and passed rigorous tests such as DERMA testing, CPSR, GMP, ISO 22716 certified, FDA registered, and SGS.
● They have also served more than 300 brands and their products have been used by over 10,000,000 people.
2. Dreamline Beauty
Country and City: Tampa, FL, USA
Product Category: Hair care products.
Date of Establishment: 2010
Unique Selling Points:
● Over 85 professional-grade, private-label formulations.
● Custom manufacturing.
● Affordable low minimums.
● Award-winning package design, screen-printed containers, and customized marketing tools at no added cost.
● The designs are printed directly onto the containers using a special screen-printing process (not labels), resulting in a “big brand” look.
● Products are paraben-free, color safe, and cruelty-free. Options for vegan, phthalate-free, sodium chloride-free, and many other formulations are available.
3. Tropical Products
Country and City: Salem, MA, USA
Product Category: Personal care, pet care, and home care products.
Date of Establishment: 1992
Unique Selling Points:
● Custom-tailored manufacturing.
● They take client’s idea, formulate it, and bottle it.
● They can fill a variety of container styles in just about any size.
● They help plan and make the most of the client’s order, ensuring everything arrives safely, on schedule, and on budget.
● They source only the highest quality ingredients for their Certified Organic products and produce them according to the most stringent methods required by the USDA.
● They help concept, develop, manufacture, and ship products, on budget and on time, for the web’s largest marketplace, Amazon.
4. RainShadow Labs
Country and City: Saint Helens, OR, USA
Product Category: Skincare, bath, and body products, and essential oils.
Date of Establishment: 1983
Unique Selling Points:
● Full-service natural and organics private label personal care products manufacturer.
● Offers timely and affordable product development and product design; technical support including packaging and label procurement; warehousing for excess products packaging, contract filling, multi-product packaging, shipping and logistics support.
● They also offer CBD skincare at direct from the manufacturer prices. Their CBD isolate is cGMP, USDA Organic and ISO Certified. Made from biodynamically grown hemp, it’s 99%+ pure.
5. HSA Cosmetics
Country and City: Varese, VA, Italy
Product Category: Cosmetics, specializing in products for skin and hair care.
Date of Establishment: 1982
Unique Selling Points:
● They offer a complete service from initial concept to the final realization of the finished product.
● They have a partnership approach with their clients, sharing ideas, concepts, and strategies that are developed with intense synergy between commercial, marketing, and R&D departments.
● They offer a full service to create value for brands, from the study of trends and strategic marketing proposals to the research, development, and realization of unique and customized product concepts.
6. Gar Laboratories
Country and City: Riverside, CA, USA
Product Category: Hair care and skin care products.
Date of Establishment: 1982
Unique Selling Points:
● They offer hot and cold filling services.
● They have extensive skin care and hair care manufacturing capabilities.
● They have a dedicated ‘Hot Filling’ department for products like lip balms, stick deodorants, hair pomades, and body balms.
● They have a transparent business model and encourage clients to visit their state-of-the-art manufacturing campus.
● They have invested heavily in solar and green technology, with over 2,000+ solar panels generating more than 565,000 watts of solar energy, supplying between 70% to 100% of their energy requirements every week.
7. Cosmiko
Country and City: Wetherby, West Yorkshire, UK
Product Category: Skincare and cosmetics products.
Date of Establishment: 2012
Unique Selling Points:
● They offer a unique range of high-performance, private label skin care products.
● They have a range of products from simple moisturisers and skin treatments to potent anti-ageing serums.
● Their products are natural, hypoallergenic, and high performance, suitable for all skin types, sulphate, paraben and alcohol free.
● They offer a wide variety of bottles, jars, and tubes (including recycled and fully recyclable materials) and either label or print your branding with a high-quality finish.
● They offer an outer box print service which is bespoke to your requirements and includes full colour printing, foiling or embossing with a laminated or textured finish plus cello wrapping.
8. Cosswiss
Country and City: Erlenbach, ZH, Switzerland
Product Category: Skincare, color cosmetics, haircare, food supplements, fragrance, and scented candle products.
Date of Establishment: 2000
Unique Selling Points:
● They offer a seamless process covering everything from concept and strategy origination, through to design, product and packaging development, sourcing, and manufacturing.
● They also offer optional branding, marketing, production, and supply services.
● They help brands express their unique ideas by selecting a tailor-made combination of ingredients, fragrance, texture, color, and packaging.
9. Cosmetic Solutions
Country and City: Boca Raton, FL, USA
Product Category: Skincare, hair care, and body care products.
Date of Establishment: 1991
Unique Selling Points:
● They offer full turnkey private label skincare services to emerging and established brands as well as medical professionals, spas, salons, and online retailers.
● Their Innovation Team works closely with all partners to create unique, highly-effective products sold in premium packaging that are ready for launch.
● They have a high-tech, optimized manufacturing facility located on-site in their 100,000 square foot Innovation Campus headquarters.
● They offer custom formulation services for brands looking for something uniquely their own.
10. B4U Laboratories
Country and City: Azur and Slovenia, Ljubljana, Israel
Product Category: Natural, anti-aging, and anti-acne cosmetic products.
Date of Establishment: 1999
Unique Selling Points:
● They offer a wide range of cosmetic own brand and private label skincare products, with flexible MOQ and effective lead time.
● They incorporate the most innovating science and cutting-edge technologies for ensuring effective, exciting, and clean skincare experience.
● They respect their consumers and the environment by using clean and sustainable raw materials and production methods.
● They offer a special private label service for beauty clinics.
Web: https://b4ulabs.com/
11. Signature Formulations
Country and City: Trafalgar, Indiana, USA
Product Category: Private label hair care products
Date of Establishment: 2007
Unique Selling Points:
● They manufacture and sell customized private label products directly to clients.
● They offer over 60 different types of formulas and only require an order minimum of 1 dozen.
● All their product lines are free of all sulfate, salt, gluten, and paraben ingredients.
● They use the most innovative raw material vendors to gain access to the finest ingredients around the globe.
● They offer on-site product knowledge training for all their committed partners.
12. Advanced Cosmetic Research Labs
Country and City: Chatsworth, CA, USA
Product Category: Skincare and cosmetic products
Date of Establishment: 1976
Unique Selling Points:
● They offer turnkey capabilities for contract manufacturing.
● They assist in product development from ideation to launch.
● They have a team of innovators to develop new products, improve existing ones, and collaborate with clients to bring new ideas to life.
● They have over 50,000+ sq. ft. of manufacturing and R&D space.
13. GLM Labs Inc
Country and City: Michigan, Commerce Township, USA
Product Category: Shampoos, conditioners, treatments, styling products
Date of Establishment: 2017
Unique Selling Points:
● They specialize in creating 100% custom made skin care and personal care products.
● They source high-quality natural and organic ingredients that are good for the body and the environment.
● They offer full service from concept to launch.
● They have developed best-selling products that are featured on Amazon, Target, Sephora, Walmart, and many specialty spas, doctors’ offices, and boutique retail locations.
14. Botanic Beauty Labs
Country and City: Passaic, NJ, USA
Product Category: Haircare, skincare, bath & body products, botanical oils and fragrances, Ayurveda-based formulations.
Date of Establishment: N/A
Unique Selling Points:
● They specialize in custom-formulation and manufacturing of high-quality beauty products.
● They offer a proprietary Botanical Blends and unique natural oils that allow clients to customize a formula that is truly one of a kind.
● They offer a Private Label Blending Bar Program that lets clients experience their formulas and customize their own product line in 5 easy steps.
● They offer clean formulations that are vegan and cruelty-free.
15. Hara Naturals
Country and City: Lonavala, Maharashtra, India
Product Category: Natural Ayurvedic cosmetics including skin care, hair care, body care, soaps, and aroma therapy products.
Date of Establishment: 2018
Unique Selling Points:
● They offer 100% natural products that cater to daily needs and make the skin supple and healthy.
● Their products are ideal for people with skin conditions who cannot use chemical-based creams.
● They also offer products for hotels and restaurants.
● They have a range of products including herbal soaps, loofah soaps, and hotel toiletries.
16. Concept Laboratories
Country and City: Sunshine Coast, QLD, Australia
Product Category: Skin/body, hair, and home care products.
Date of Establishment: 1998
Unique Selling Points:
● They offer custom formulation, private label, and contract manufacturing services.
● They work directly with clients to create a unique formulation tailored exactly to their brand’s specifications.
● They have a catalogue of highly-effective formulas and packaging that are ready for launch.
● They can blend, fill, and pack products in their GMP compliant facility on budget and on time.
● They offer a range of services including research & development, quality assurance, regulatory & compliance, and filling & assembly.
17. Max Private Label
Country and City: Streamwood, Illinois, USA
Product Category: Shampoo, Conditioners
Date of Establishment: 1992
Unique Selling Points:
● They specialize in creating custom made personal care products.
● They offer turnkey capabilities for contract manufacturing.
● They assist in product development from ideation to launch.
● They have developed many best-selling products worldwide and some are featured in Amazon, Target, and Walmart and many specialty spas.
● They are an ISO certified company and follow good manufacturing practices.
18. Dynamic Blending
Country and City: Vineyard, UT, USA
Product Category: Perfumes, hair care, skincare, body care, lip care, dental care, and essential oils.
Date of Establishment: 2015
Unique Selling Points:
● They offer full turnkey contract manufacturing services, from product design and development to manufacturing, packaging, and fulfillment.
● They collaborate with cosmetic companies to deliver innovative global cosmetic manufacturing solutions.
● They provide a variety of services including branding, package design, marketing assistance, package sourcing, and fulfillment.
● They work alongside clients to develop the products they want to sell to their clients, making them uniquely theirs — their own private label cosmetics line.
19. Essential Wholesale & Labs
Country and City: Portland, OR, USA
Product Category: Skincare, bath & body, haircare, performance products, and bulk ingredients.
Date of Establishment: 2000
Unique Selling Points:
● They offer a wide range of products from skincare to haircare, performance products, and bulk ingredients.
● They provide contract manufacturing services, including custom scenting and fully customized formula creation.
● They have over 30 years of experience in formulating and product development.
● They offer filling and labeling services, providing a complete solution from manufacturing to packaging under one roof.
20. Formula Corp
Country and City: Auburn, WA, USA
Product Category: Personal care, household cleaning, and industrial & institutional chemical blending products.
Date of Establishment: 1983
Unique Selling Points:
● They offer custom formulation, toll blending, packaging & design, and warehousing & shipping services.
● They have a vast library of liquid and powder formulas created by their chemists over the past two decades.
● They are committed to working closely with clients in creating powerful, private branded products.
● They provide quick and easy turnaround time and excellent customer service.
21. Global Beauty Private Label Skincare
Country and City: Portland, OR, USA
Product Category: Skincare products
Date of Establishment: 1997
Unique Selling Points:
● They offer a range of services including custom formulation, private label, packaging & design, and warehousing & shipping.
● They provide premium formulations with high concentrations of AHA’s, Retinol, Stem Cells, Peptides, Antioxidants, and Sunscreens.
● They offer premium packaging that provides a cohesive look and feel across all products.
● They offer marketing support including custom samples, branded product imagery, and technical data sheets.
22. Private Label Dynamics
Country and City: Coolum Beach, Queensland, Australia
Product Category: Haircare, Skincare, and Lifestyle products.
Date of Establishment: 2012
Unique Selling Points:
● They specialize in creating turn-key private labelling solutions for Hair Care, Hair Styling, Men’s, Kids, Skincare, Candles, and Diffusers.
● They offer Australian made, vegan, cruelty-free products with organic and naturally derived ingredients.
● They provide worldwide shipping.
● They have a simple process for placing orders and designing labels with your logo.
23. Libby Labs
Country and City: Berkeley, California, USA.
Product Category: Skincare, bath & body care, hair care & styling, facial care, men’s grooming, pet care, organic & natural products
Date of Establishment: 1959
Unique Selling Points:
● They have been a recognized custom formulator for over 60 years.
● They offer a range of services including design & development, production control, manufacturing, packaging, and quality control.
● They have produced over 20,000 formulas across many categories of products from lotions to anti-aging creams, from conditioning shampoos to styling creams, and from aftershaves to pomades.
24. McKenna Labs
Country and City: Fullerton, California, USA.
Product Category: Personal care products
Date of Establishment: 1998
Unique Selling Points:
● They offer a range of services including research & development, quality control, manufacturing, and social responsibility.
● They aim to bring to their customers the highest level of service, quality, and on-time delivery in the industry.
● They have a strong commitment to compliance and certifications.
25. Vitelle Labs
Country and City: Vancouver, BC, Canada
Product Category: Skincare and body care products.
Date of Establishment: 1997
Unique Selling Points:
● They offer premium private label and contract manufacturing services to the professional skincare market.
● They work with clients of varying sizes to create unique, effective products sold in premium packaging and finely finished.
● They offer small-batch manufacturing to ensure optimal freshness and potency.
● They have eco-friendly manufacturing practices and a preference for plant-derived ingredients.
III. Industry Trends Among the Top 25
As you can see, these top 25 private label hair care products manufacturers are diverse and dynamic. However, they also share some common themes and trends that reflect the current and future state of the industry. Some of these trends are:
● Natural ingredients: Many of these manufacturers are using natural ingredients such as botanical extracts, essential oils, vitamins, minerals, etc., to create their formulations. These ingredients are not only beneficial for the hair but also for the environment and the consumers’ health.
● Innovative formulations: Many of these manufacturers are creating innovative formulations that address specific hair problems or goals such as hair growth, repair, color protection, curl definition, etc. These formulations are not only effective but also unique and appealing to the consumers.
● Eco-friendly practices: Many of these manufacturers are adopting eco-friendly practices such as using renewable energy sources, reducing waste, recycling materials, using biodegradable packaging, etc., to minimize their environmental impact and enhance their social responsibility.
● Customization options: Many of these manufacturers are offering customization options for their clients such as custom formulations, packaging, labeling, design, etc., to cater to their specific needs and preferences. These options allow the clients to create their own unique and personalized products and brands.
IV. Our Position Among the Top 25
As you can see, these top 25 private label hair care products manufacturers are impressive and inspiring. However, we believe that our own company, Ausmetics, is also worthy of your attention and consideration. Here are some reasons why:
● We offer premium and natural formulations for hair growth, repair, and protection: Our formulations are made with natural ingredients such as biotin, keratin, caffeine, rosemary oil, etc., that stimulate hair growth, strengthen hair fibers, and protect hair from damage. Our formulations are also free of sulfates, parabens, silicones, and other harsh chemicals that can harm your hair or scalp.
● We offer eco-friendly and cruelty-free products that are certified by various organizations: Our products are not tested on animals and do not contain any animal-derived ingredients.
● We offer customized solutions and support for our clients: We can create custom formulations, packaging, labeling, design, etc., for our clients according to their specific needs and preferences. We can also provide samples, consultations, marketing materials, etc., to help our clients launch their own successful brands.
V. Conclusion
In conclusion, we have unmasked the top 25 private label hair care products manufacturers that are shaping the industry’s future. We have also discussed the criteria we used to select them, the trends they are following, and some case studies of their success. Finally, we have shown you how our own company, Ausmetics stands out among these top players and why you should consider working with us.
If you are interested in creating your own private label hair care line or partnering with us for your existing brand, please contact us today. We would love to hear from you and help you achieve your hair care goals.